AI & Business Analytics
Analytics Powered
by Intelligence
Program Overview Section
The PGDM in AI & Business Analytics is designed to equip future business leaders with the skills to leverage Artificial Intelligence, data analytics, and digital technologies for strategic decision-making. The program integrates management principles with advanced analytical tools, enabling students to transform complex data into actionable business insights.
Learners gain expertise in:
- Data Analysis and Data Visualization
- Artificial Intelligence and Machine Learning Applications
- Predictive and Prescriptive Analytics
- Business Intelligence and Decision Support Systems
- Big Data Technologies and Analytical Tools
- AI-Enabled Business Innovation and Digital Transformation
The program combines flexible online learning with immersive on-campus experiences, ensuring holistic professional development
Build expertise in AI & Business Analytics through a flexible online PGDM enriched with IIM
Bangalore executive immersion and global certification from Thunderbird School of Management, Arizona State University (USA).
About the Program
Program Vision
To develop future-ready business leaders who harness the power of Artificial Intelligence and Business Analytics to drive innovation, strategic decision-making, and sustainable organizational growth in a data-driven global economy.
Key Program Highlights
- AICTE-Approved PGDM Qualification
- 840 Hours of Structured Learning
- 100% Online with Live Interactive Classes
- Three High-Impact Campus Immersions
- Leadership Immersion in association with IIM Bangalore Executive Education
- Global Analytics Certification from Thunderbird School of Management, ASU
- Internship with Industry Exposure
- Placement and Career Support
Program Objectives
- Strong analytical and data-driven decision-making skills
- AI, machine learning, and advanced analytics tools
- Analyze large datasets & generate actionable business insights
- High-demand roles in analytics, consulting, and digital transformation.
- Innovation, critical thinking, and ethical use of data and AI in business practices.
Learning Experience
Live Online Classes
Case Studies and Real-World Applications
Industry Projects and Internship
Campus Immersions
Leadership Development Sessions
Global Certification
Course Journey
Program Flow Table Total: 840 Hours
Pre-Term Immersion
20 Hrs
1 Week
Foundations of Management
Term 1
113 Hrs
13 Weeks
Management Fundamentals
Term 2
113 Hrs
13 Weeks
Functional Integration
Specialization Selection
2 Hrs
1 Week
Specialization Orientation
Internship
100 Hrs
10 Weeks
Industry Exposure
Term 3
113 Hrs
13 Weeks
Specialization Foundations
Leadership Immersion
20 Hrs
1 Week
Leadership Development
(IIMBx Collaboration)
(IIMBx Collaboration)
Term 4
113 Hrs
13 Weeks
Advanced Specialization
Term 5
113 Hrs
13 Weeks
Specialization Mastery
Term 6
113 Hrs
13 Weeks
Specialization Excellence
Final Immersion
20 Hrs
1 Week
Global Certification &
Graduation
Graduation
Foundation Course
(Common for all specialisation)
• Managerial Economics
• Financial Accounting
• Marketing Management
• Organizational Behaviour
• Data Analysis for Business
• Decision-Making
Curriculum Modules
Term 3
Analytics Foundations for Managers
- Business Analytics for Managerial Decision-Making
- Statistics for Business Analytics
- Data Visualization & Storytelling for Business
- Spreadsheet Modeling for Business Analytics
- Introduction to AI for Business Leaders
Term 4
Functional Analytics Applications
- Marketing & Customer Analytics
- Financial Analytics & Performance Management
- HR Analytics & Workforce Intelligence
- Operations & Supply Chain Analytics
- Pricing & Revenue Analytics
Term 5
AI-Driven Business Solutions
- Applied Machine Learning for Business
- AI in Marketing, Sales & CRM
- AI in Finance, Risk & Compliance
- AI for Operations, Quality & Process Automation
- Business Forecasting & Predictive Analytics
Term 6
Strategy, Governance & Capstone Orientation
- AI Strategy & Digital Transformation
- Data Governance, Privacy & Responsible AI
- Decision Science & Managerial Judgment
- Industry Analytics Case Studies
- Applied Analytics Capstone/Business Project
Immersions & Global Exposure
Pre-Term Campus Immersion
(ISME Campus)
(ISME Campus)
Duration: 3 Days – 1 Week
Focus:
- Foundations of Management
- Academic Orientation
- Peer Networking
Leadership Immersion in association with
IIM Bangalore Executive Education
IIM Bangalore Executive Education
Focus:
- Strategic Leadership
- Executive Decision Making
- Leadership Skills
Outcome:
Development of leadership mindset and strategic thinking capabilities.
Global Analytics Certification
Thunderbird School of Management,
Arizona State University (USA)
Arizona State University (USA)
Focus:
- International Analytics Certification
- Global Business Exposure
- Data-Driven Leadership
Outcome:
Global certification and international academic recognition.
Careers & Placement
Career Support Services
- Dedicated Placement Assistance
- Career Mentorship & Guidance
- Resume Building & LinkedIn Profiling
- Interview Preparation & Mock Interviews
- Industry Projects & Internships
- Workshops on Emerging Tools & Technologies
Graduates can pursue roles such as:
- Business Analyst
- Data Analyst
- AI / Machine Learning Analyst
- Business Intelligence (BI) Analyst
- Analytics Consultant
- Product Analyst
- Marketing Analytics Specialist
Industries Hiring
- Information Technology
- Consulting & Business Advisory
- BFSI
- E-commerce & Retail
- Healthcare & Pharmaceuticals
- Manufacturing & Supply Chain
- Telecommunications
- Media, Marketing & Digital Platforms